Joel Wilke
marketing integrated graphic design and web development

Champlain College

Challenge:
Because the print materials had just been redesigned the website looked dated. But, the cost of having the site redesigned by the outside agency was cost prohibitive. Could the site be redesigned in-house to be consistent with current marketing materials?

Solution:
With my print and web design and production experience I was able to work directly with the Creative Director and Website Director to undertake the project. To make the changes quickly and easily it was decided that only the current graphic pieces would be redone. I created mock-ups in Illustrator and once approved I transferred all the graphics into the Ingeniux CMS for final proofing and approval before going live.

Result:
By only swapping the graphics and tweaking the CSS, I was able to make the changes to the site quicker and much cheaper than going out-of-house.

© 2011 Joel Wilke
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